by Paul | Apr 11, 2019 | Marketing Tips, Uncategorized
Would you like to make a great first impression, get past the gatekeeper, and meet the key decision maker? Use this technique. Step one: Pull out your smart phone and shoot a quick introductory video specific to the individual you want to meet. Tell them why you are...
by Paul | Apr 8, 2019 | Uncategorized
Message, Market, Media Market, Message, And Media. All too often I see business owners do this in reverse. An advertising sales rep, motivated by their commission cheque walks into their door, presents a compelling case, makes an offer and wins their business. Now...
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